NEW YORK (AP) — He’s directed his personal music movies and now he’ll assist develop TV reveals, movies and different on-screen content material for a worldwide market. Residente, probably the most embellished winner within the historical past of Latin Grammys, has signed a multiyear cope with Sony Music Leisure to launch 1868 Studios.
Underneath this new enterprise, which the corporate introduced Thursday as a “first of its sort,” the Puerto Rican rapper and Sony Music Latin/Iberia will create, produce and globally distribute authentic content material throughout a number of codecs and in Spanish and Engish. The artist and activist, whose given identify is René Pérez Joglar, hopes to assist enhance Latino illustration in Hollywood.
“In instances the place minorities are combating to have an area within the U.S., it’s good to have initiatives like this one,” Residente instructed The Related Press on Wednesday in a telephone interview from Los Angeles. “It received’t be centered solely on Latinos, however you should have a Latin American one who will likely be tackling this to provide Latinos way more house than they’ve been given right here in Hollywood.”
Though he declined to provide specifics on the deal or the content material he’s creating, he stated he’s at present writing two collection and a film — a giant departure from the songs that he has been identified for, and a brand new chapter in his profession that he positively welcomes.
“I really feel very free as a result of I don’t must rhyme anymore. I used to be a prisoner of the consonant rhyme for 15 years and you haven’t any concept the way it feels, after having to sacrifice concepts as a result of they didn’t rhyme, to not have to fret about it … I discover it fairly enjoyable,” he stated.
“I don’t wish to say that I discover it simpler, as a result of it’s a must to write way more — I have already got about 50 pages written for the film — however I don’t have that limitation” anymore, he added, noting that though he received’t cease making music, he will likely be extra centered on this new enterprise in the mean time. “We now have so many initiatives,” he stated.
1868 Studios takes its identify from the Grito de Lares (Cry of Lares,) the primary main revolt in opposition to Spanish rule in Puerto Rico on September 23, 1868. “It’s the solely day that Puerto Rico has been unbiased, for eight hours,” Residente famous.
The winner of 4 Grammys and 25 Latin Grammys mixed — as a solo artist and together with his former duo Calle 13 — studied positive arts in Puerto Rico and has helmed movies for a lot of of his songs, together with this 12 months’s “Antes que el Mundo se Acabe” and “René.” He not too long ago obtained 4 new nominations for the Latin Grammys, together with within the document of the 12 months and tune of the 12 months classes for the latter. The ceremony will likely be held on Nov. 9.
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